The Greendale Review Newspaper - Revisited Week 6 - 9/23/38 to 11/3/38

The Greendale Review was Greendale's first newspaper and through 2013 I will post stories from the early days of Greendale taken from the paper.

With this year being the 75th anniversary I thought it might be interesting as well as fun to look back at Greendale’s beginnings from the viewpoint of its own residents and local news stories of the day. Every Thursday through the end of the year, I will be posting humorous, relevant or just interesting stories from Greendale’s original newspapers.

The following selected stories are copied exactly as they were originally written (including some misspellings) unless otherwise noted. Some may be shortened with “…”. They will be in bold and italicized type.

Also, just a reminder - Greendale first opened to residents on May 1, 1938

The Greendale Review – September 23, 1938


     Perhaps there has been some wonderment in the minds of you motorists regarding the possibility of being snowbound this winter. If so, forget it!

According to Mr. Kroening, Greendale has been equipped with three types of snowplows. They consist of two “reversible blade” and on “V” type plow, to be used on the streets and in all rural areas; the other is a small plow mounted on a tractor, for cleaning the public sidewalks. This however, does not include residential walks.


The Greendale Review – October 6, 1938


     Pursuant to an order of the Public Service Commission of Wisconsin, signed September 23, the Milwaukee Electric Railway and Light Company will inaugurate bus service to Greendale beginning Monday, October 10, 1938. Busses will run at intervals of one hour during the day, and every half-hour during rush periods in the morning and evening.

The Greendale bus line will be an extension of the present Forest Home Ave. line, which now terminates at South 76 St. The Greendale extension will follow a route from Forest Home south on So. 76 St. to W. Grange Ave., then east on W. Grange to the west end of Northway, east on Northway to Broad St., then south to Schoolway and north on Parking St. to the bus terminal. Several stops will be made in Greendale along this route in addition to the one at the terminal.

Weekly passes will be available at $1.50 and will be good anywhere on the lines…

… Cash fairs will be at regular city rates (10c cash) plus three zone fares of 3c each, or a 2-1/2c token for each zone. …

… The daily pass sells for 25c…

… This particular rate should prove exceptionally popular with the ladies and with their friends from Milwaukee who will visit them.


Station Wagon Shuttle Bus to be Discontinued.

The management announced that shuttle bus service will be stopped with the inauguration of regular bus service.



     Miss Edith Guyer, librarian, has announced that October 10 will be the opening date of the Greendale library in the Community Building. …

… The Greendale Library has a seating capacity of 72 persons, and a book capacity of 5600 volumes. However, only approximately 2000 of these will be accessioned by the opening date.

Due to the tremendous interest of all residents, withdrawals will be restricted to one fiction and one non-fiction volume.



     The first authentic fire alarm in Greendale, since the arrival of the new truck was because of a blazing stump on Norhtway and Arrowwood, Saturday afternoon, September 24. Although anyone would have been able to douse the fire with a pail of water, the fire alarm sounded, and the firemen came hurrying from all directions to answer the call. …


The Greendale Review – October 20, 1938


     Citizens of Greendale, you will decide with your ballot, whether or not Greendale shall become an incorporated village, or remain under the township governments of the Town of Greenfield and the Town of Franklin. …



     Greendale was visited by approximately 4000 guests on Sunday, October 9, which was officially designated “Guest Day”.

A continuous program of home talent was presented in the gymnasium, from 2:00 to 5:00 P. M. , for the enjoyment of residents and their guests.

The play centers were supervised by play leaders and the children thoroughly enjoyed Greendale’s ample playground facilities.

Most of the guests made it a point to inspect Greendale’s model home and expressed the opinion that it was indeed an ideal home.



     Approximately 500 people attended the first large party for Greendale residents in the Community Building Auditorium, on Friday, October 14.

It was a hard time party, with no admission charge – no fancy clothes – and cider and doughnuts for only a nickel.

… The gymnasium was decorated with pumpkins and cornstalks, a fine program of Greendale talent was presented, and a four piece orchestra provided the music for dancing.

Judging from the fine turn-out and the enthusiasm of the crowd, more of these parties are in order. …



     There have been entirely too many false alarms in the community, according to Mr. Reeder, who says that he will be required to deal severely with anyone who is apprehended for this serious offense. Fire alarms are for the protection of the community and the people living in it and are not toys for the amusement of pranksters.

Greendale has a loyal volunteer fire department and it is not fair to them to call them out at any hour just for someone’s amusement. The work which is required of the fire department is serious business, and it should be so regarded by everyone in the community. We should try to make their jobs easier instead of more difficult.



     The recreation department is “happy about the whole thing” – two pianos have been donated for use in the Community Building.

The donor – Mr. Arthur Marcus. That’s community spirit in a large way! Many thanks, Mr. Marcus, it was a very generous move.



     The Telephone Company’s principal reason for refusing to include Greendale in the Milwaukee area is that it would necessitate a complete change in their boundaries as now set up.

We are only ten miles from Central Milwaukee as is Fairy Chasm and Elm Grove, yet they are included in the Milwaukee phone area. …

… The telephone committee will continue to work for the best possible service.


The Greendale Review – November 3, 1938


     The residents of Greendale approved incorporation by a vote of 312 for, and 142 against, at the election held Saturday, October 22. …

… The next step in becoming a full-fledged village is the election of officers to govern village affairs. …


Next week –The first Halloween parade in Greendale!

Thanks to the Greendale Historical Society, for which I am a member, for providing the original newspapers.

Steve Peters

This post is contributed by a community member. The views expressed in this blog are those of the author and do not necessarily reflect those of Patch Media Corporation. Everyone is welcome to submit a post to Patch. If you'd like to post a blog, go here to get started.


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